As UK insurers, brokers, and distributors face increasing pressure to control operating costs, improve customer engagement and bring new products to market faster, digital‑first and technology‑enabled insurance models are gaining traction. Zen Insurance enters the market at a time when speed, efficiency and genuine product choice are becoming critical for competitive differentiators for digital-first brands. One Call is launching Zen Insurance in the UK using Verisk Ignite's end‑to‑end policy management platform, working in conjunction with Applied Systems Europe's Applied Rating Hub to support insurer connectivity.

Zen Insurance, a new brand under One Call, will offer a no-touch, fully digital customer experience, enabling consumers to easily manage their policies through online portals, live chat and self-service interactions. This efficient online operating model, powered by Verisk's policy management system and Applied Rating Hub, enables One Call to pass along cost savings in the competitive customer pricing offered by Zen Insurance.

"Our customers want an easy-to-use platform with seamless transactions and self-service options, and Zen Insurance will deliver just that," said Josh Barnsdale, Chief Technology Officer at One Call. "With Verisk Ignite providing the intuitive end-to-end policy management system and Applied Rating Hub powering real-time access to an influential insurer panel, we have been able to bring Zen Insurance to market with speed and agility."