The agreement names NAC as the exclusive roadside assistance provider embedded within the client's consumer mobile application, serving a base of more than 500,000 users.

The contract reflects a structural shift in how roadside assistance is distributed and consumed. Rather than routing customers through legacy call-center or membership-card channels, the engagement is natively digital from first contact to job completion — initiated, tracked, and closed entirely within the client's app. Any user needing roadside help reaches NAC instantly as the default in-app function, without leaving the digital environment.

The deployment runs on StrandD, Roadzen's AI roadside orchestration platform. StrandD deploys AI agents that orchestrate the full service lifecycle — from incident reporting and provider matching to real-time GPS tracking, ETA management, and job closure. Its API layer is purpose-built for embedded deployments, allowing digital platforms to offer premium white- labeled roadside experiences without building or maintaining the underlying logistics infrastructure.

Behind StrandD sits NAC's nationwide network of service providers across the United States, Canada, and Latin America. That network density and dispatch capability ensure consistent, timely service regardless of location, translating the app's digital promise into a reliable outcome on the road.