• At its Investor Day, On today introduces its strategy to redefine what a sportswear brand can be, aimed at the Movement Class, a generation for whom sportswear is an identity.
  • Built on its Premium Playbook, On plans for strong growth across all verticals through 2029. Its immediate key growth pillars, Run, Sneaker, and Apparel, are expected to drive outsized contribution, further supported by the entry into new sports categories, Football and Golf.
  • As a result, On introduces the ambition to achieve a high-teens constant currency net sales CAGR through 2029, sustain an industry-leading gross profit margin of at least 65%, and drive meaningful SG&A leverage. This results in an adjusted EBITDA margin ambition of at least 22% by 2029 and a three-year adjusted EBITDA CAGR of more than 20%.
  • Reflecting the strong cash generation of its Premium Playbook, On today lays out a disciplined capital allocation policy. On’s Board of Directors has authorized an inaugural share repurchase of up to an aggregate of USD 1 billion of Class A Ordinary Shares through the end of 2029.
  • On is also on track to significantly exceed the 2026 financial targets it introduced at its Investor Day 2023, and reiterates its outlook for the full-year 2026.