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RFG Advisory, LLC
Period ended Sep 30, 2026 · Latest filing Nov 3, 2026
These quarterly holdings are delayed and may not include all assets or short positions.
Values are from the reporting date, not current prices or purchase costs.
The same security may appear in multiple rows.
Source: SEC
Reported portfolio value
Quarter-end reported holdings; not current value or investment performance.
View reported values
- Sep 30, 2026: $7,092,685,996
More quarters will appear as history becomes available.
Top holdings
Top 10 at Sep 30, 2026. Matching entries are combined; security classes and options remain separate. Shares exclude principal amounts; option shares reflect the reported underlying amount.
View top holdings values
- EXCHANGE TRADED CONCEPTS TRU · BLUE DY TOTA ETF · 301505384 · shares: $592,223,670
- EXCHANGE TRADED CONCEPTS TRU · BLUE CORE BD ETF · 301505368 · shares: $479,022,876
- EXCHANGE TRADED CONCEPTS TRU · BLUE GL EQUI ETF · 301505376 · shares: $436,530,298
- EXCHANGE TRADED CONCEPTS TRU · BLUEMONTE LARGE · 301505426 · shares: $363,177,248
- EXCHANGE TRADED CONCEPTS TRU · BLUEMONTE LARGE · 301505418 · shares: $302,260,499
- EXCHANGE TRADED CONCEPTS TRU · BLUEMONTE LARGE · 301505392 · shares: $292,036,281
- EXCHANGE TRADED CONCEPTS TRU · BLUEMONTE SHORT · 301505350 · shares: $167,226,614
- EXCHANGE TRADED CONCEPTS TRU · BLUE LONG TE ETF · 301505343 · shares: $161,009,510
- EXCHANGE TRADED CONCEPTS TRU · BLUE DI INCO ETF · 301505335 · shares: $113,508,581
- APPLE INC · COM · 037833100 · shares: $89,064,966
Reported holdings
1,222 reported entries| Issuer | Class | CUSIP | Type | Shares / principal | Reported value (USD) |
|---|---|---|---|---|---|
| CAPITAL GROUP CORE EQUITY ET | SHS CREAT UNIT | 14020V108 | — | 44,503 shares | $1,980,383 |
| FRANKLIN TEMPLETON ETF TR | HIGH YIELD CORP | 35473P629 | — | 84,479 shares | $1,977,231 |
| FIDELITY COVINGTON TRUST | MSCI CONSM DIS | 316092204 | — | 20,846 shares | $1,974,334 |
| PACER FDS TR | SWAN SOS FD OF | 69374H568 | — | 55,892 shares | $1,962,356 |
| EATON CORP PLC | SHS | G29183103 | — | 4,562 shares | $1,960,442 |
| BLACKROCK ESG CAP ALLC TERM | SHS BEN INT | 09262F100 | — | 140,599 shares | $1,948,699 |
| CAL MAINE FOODS INC | COM NEW | 128030202 | — | 28,289 shares | $1,925,375 |
| CME GROUP INC | COM | 12572Q105 | — | 7,346 shares | $1,924,427 |
| APA CORPORATION | COM | 03743Q108 | — | 46,226 shares | $1,920,233 |
| ANGEL OAK FUNDS TRUST | INCOME ETF | 03463K760 | — | 94,877 shares | $1,908,920 |
| STAG INDUSTRIAL INC | COM | 85254J102 | — | 52,791 shares | $1,890,451 |
| BLACKROCK ETF TRUST | ISHA US AWAR ETF | 09290C509 | — | 23,078 shares | $1,884,773 |
| EXELIXIS INC | COM | 30161Q104 | — | 32,154 shares | $1,878,115 |
| FIRST TR EXCHNG TRADED FD VI | FT VEST NASD ETF | 33740U752 | — | 46,283 shares | $1,875,387 |
| BLACKROCK INC | COM | 09290D101 | — | 1,761 shares | $1,863,962 |
| VANGUARD INTL EQUITY INDEX F | TT WRLD ST ETF | 922042742 | — | 11,774 shares | $1,858,540 |
| CAPITAL GROUP DIVIDEND GROWE | SHS ETF | 14021L109 | — | 49,547 shares | $1,834,725 |
| HALOZYME THERAPEUTICS INC | COM | 40637H109 | — | 16,535 shares | $1,825,464 |
| IRON MTN INC DEL | COM | 46284V101 | — | 16,397 shares | $1,819,257 |
| 3M CO | COM | 88579Y101 | — | 11,073 shares | $1,817,601 |
| FIRST TR EXCH TRADED FD III | MANAGD MUN ETF | 33739N108 | — | 37,797 shares | $1,808,957 |
| VANGUARD INDEX FDS | MRNGSTR MD CP GR | 922908538 | — | 6,187 shares | $1,807,139 |
| CAPITAL GROUP GLOBAL EQUITY | SHS | 14020R107 | — | 51,804 shares | $1,803,297 |
| SPACE EXPLORATION TECHN CORP | CLASS A COM STK | 84615Q103 | — | 11,878 shares | $1,791,965 |
| QUALYS INC | COM | 74758T303 | — | 9,512 shares | $1,780,646 |
| AIM ETF PRODUCTS TRUST | ALLIANZIM US EQT | 00888H448 | — | 67,145 shares | $1,773,971 |
| PAYCOM SOFTWARE INC | COM | 70432V102 | — | 8,144 shares | $1,772,575 |
| SPDR SERIES TRUST | SP KENSHO NEWEC | 78468R648 | — | 26,340 shares | $1,750,266 |
| ISHARES TR | 20 YR TR BD ETF | 464287432 | — | 22,469 shares | $1,747,651 |
| FIRST TR EXCHNG TRADED FD VI | FT VEST UQ EQT | 33740U505 | — | 31,067 shares | $1,740,666 |
| FIRST TR EXCH TRADED FD III | HORIZON DMST ETF | 33739P889 | — | 44,718 shares | $1,729,817 |
| TIMOTHY PLAN | U S SM CP CORE | 887432342 | — | 38,580 shares | $1,724,714 |
| ISHARES TR | INVT GRAD SY ETF | 46435G219 | — | 40,150 shares | $1,718,015 |
| ISHARES TR | MSCI EAFE ETF | 464287465 | — | 16,457 shares | $1,709,721 |
| ABRDN ETFS | BBRG ALL COMD K1 | 003261104 | — | 66,032 shares | $1,708,249 |
| NUVEEN FLOATING RATE INCOME | COM | 67072T108 | — | 229,026 shares | $1,703,950 |
| HAMILTON LANE INC | CL A | 407497106 | — | 19,613 shares | $1,703,551 |
| MERCADOLIBRE INC | COM | 58733R102 | — | 983 shares | $1,698,836 |
| KROGER CO | COM | 501044101 | — | 28,952 shares | $1,697,144 |
| DOXIMITY INC | CL A | 26622P107 | — | 59,877 shares | $1,696,914 |
| FIDELITY COVINGTON TRUST | MSCI UTILS INDEX | 316092865 | — | 33,179 shares | $1,693,766 |
| PROLOGIS INC. | COM | 74340W103 | — | 12,955 shares | $1,682,084 |
| ISHARES TR | RUS MID CAP ETF | 464287499 | — | 15,726 shares | $1,678,081 |
| SPDR SERIES TRUST | ST STR SP600GRWO | 78464A201 | — | 15,680 shares | $1,677,297 |
| SELECT SECTOR SPDR TR | ST STR REAL ETF | 81369Y860 | — | 40,961 shares | $1,675,728 |
| OMEGA HEALTHCARE INVS INC | COM | 681936100 | — | 35,849 shares | $1,660,166 |
| PIMCO HIGH INCOME FD | COM SHS | 722014107 | — | 404,734 shares | $1,659,409 |
| PIMCO ETF TR | SHTRM MUN BD ACT | 72201R874 | — | 33,483 shares | $1,654,417 |
| NORTHROP GRUMMAN CORP | COM | 666807102 | — | 3,419 shares | $1,653,114 |
| SOUTHERN COPPER CORP | COM | 84265V105 | — | 8,143 shares | $1,650,074 |
| D-WAVE QUANTUM INC | COM | 26740W109 | — | 97,712 shares | $1,619,088 |
| MONDELEZ INTL INC | CL A | 609207105 | — | 27,966 shares | $1,617,002 |
| HECLA MINING COMPANY | COM | 422704106 | — | 94,182 shares | $1,603,917 |
| TRUIST FINL CORP | COM | 89832Q109 | — | 34,605 shares | $1,602,228 |
| J P MORGAN EXCHANGE TRADED F | US QUALTY FCTR | 46641Q761 | — | 21,704 shares | $1,601,779 |
| NETAPP INC | COM | 64110D104 | — | 7,619 shares | $1,600,627 |
| SPDR INDEX SHS FDS | ST INTL CAP ETF | 78463X871 | — | 35,023 shares | $1,595,978 |
| INNOVATOR ETFS TRUST | US EQTY PWR BUF | 45782C508 | — | 31,431 shares | $1,594,180 |
| DIMENSIONAL ETF TRUST | INTERNATNAL VAL | 25434V807 | — | 28,508 shares | $1,592,470 |
| BOOKING HOLDINGS INC | COM | 09857L108 | — | 9,756 shares | $1,589,348 |
| DIMENSIONAL ETF TRUST | EMERGING MKTS HI | 25434V757 | — | 37,860 shares | $1,557,578 |
| BLACKROCK ETF TRUST | ISHARES DEFENSE | 09290C699 | — | 49,726 shares | $1,552,813 |
| COHEN & STEERS ETF TRUST | SHORT DURATN PFD | 19249U401 | — | 63,284 shares | $1,552,366 |
| ABBOTT LABORATORIES | COM | 002824100 | — | 15,699 shares | $1,551,541 |
| VANGUARD INDEX FDS | EXTEND MKT ETF | 922908652 | — | 6,673 shares | $1,545,755 |
| ISHARES TR | GLOBAL 100 ETF | 464287572 | — | 10,721 shares | $1,543,930 |
| ILLUMINA INC | COM | 452327109 | — | 5,635 shares | $1,542,187 |
| PHILLIPS 66 | COM | 718546104 | — | 6,012 shares | $1,534,808 |
| INTUIT | COM | 461202103 | — | 5,559 shares | $1,532,618 |
| INVESCO EXCHANGE TRADED FD T | S&P 500 TOP 50 | 46137V233 | — | 23,685 shares | $1,506,603 |
| INVESCO EXCH TRD SLF IDX FD | RUSL 1000 DYNM | 46138J619 | — | 21,582 shares | $1,504,481 |
| ISHARES BITCOIN TRUST ETF | SHS BEN INT | 46438F101 | — | 31,662 shares | $1,498,884 |
| THE TRADE DESK INC | COM CL A | 88339J105 | — | 122,177 shares | $1,486,894 |
| WISDOMTREE TR | US VALUE FD | 97717W547 | — | 14,489 shares | $1,484,235 |
| FIRST TR EXCHANGE-TRADED FD | FIRST TR TA HIYL | 33738D408 | — | 37,607 shares | $1,477,184 |
| BLACKSTONE INC | COM | 09260D107 | — | 13,130 shares | $1,471,721 |
| CAPITAL GROUP INTERNATIONAL | SHS | 14021T102 | — | 40,769 shares | $1,466,851 |
| PFIZER INC | COM | 717081103 | — | 51,018 shares | $1,455,030 |
| ISHARES TR | ESG MSCI KLD ETF | 464288570 | — | 9,906 shares | $1,448,055 |
| ARES MANAGEMENT CORPORATION | CL A COM STK | 03990B101 | — | 12,452 shares | $1,446,561 |
| CORNING INC | COM | 219350105 | — | 9,370 shares | $1,440,777 |
| ANGEL OAK FUNDS TRUST | MORTGAGE BACKED | 03463K737 | — | 175,667 shares | $1,435,196 |
| ISHARES TR | ULTRA SHORT DUR | 46434V878 | — | 28,399 shares | $1,431,301 |
| UNITED RENTALS INC | COM | 911363109 | — | 1,414 shares | $1,415,133 |
| FIRST TR EXCHNG TRADED FD VI | FT VEST US EQUTY | 33744U600 | — | 45,586 shares | $1,392,754 |
| ISHARES TR | SELECT DIVID ETF | 464287168 | — | 9,100 shares | $1,383,850 |
| FIDELITY COVINGTON TRUST | MSCI MATLS INDEX | 316092881 | — | 24,813 shares | $1,383,088 |
| CAPITAL GROUP EQUITY ETF TR | US SM MI CA ETF | 14022A102 | — | 44,614 shares | $1,381,236 |
| LULULEMON ATHLETICA INC | COM | 550021109 | — | 14,340 shares | $1,379,365 |
| DUKE ENERGY CORP NEW | COM NEW | 26441C204 | — | 12,086 shares | $1,377,890 |
| ISHARES TR | CORE S&P US VLU | 464287663 | — | 12,462 shares | $1,374,290 |
| ACCENTURE PLC IRELAND | SHS CLASS A | G1151C101 | — | 7,467 shares | $1,369,255 |
| LOWES COS INC | COM | 548661107 | — | 7,404 shares | $1,364,441 |
| AGNICO EAGLE MINES LTD | COM | 008474108 | — | 7,433 shares | $1,362,275 |
| HUNTINGTON BANCSHARES INC | COM | 446150104 | — | 88,926 shares | $1,357,005 |
| MCKESSON CORP | COM | 58155Q103 | — | 1,587 shares | $1,354,625 |
| EA SERIES TRUST | ALPHA ARCH 1-3 | 02072L565 | — | 11,432 shares | $1,353,434 |
| PACER FDS TR | EMRG MKT CASH | 69374H865 | — | 51,621 shares | $1,352,868 |
| AFFIRM HLDGS INC | COM CL A | 00827B106 | — | 19,457 shares | $1,347,008 |
| SELECT SECTOR SPDR TR | ST STR MATER ETF | 81369Y100 | — | 27,448 shares | $1,336,724 |